By Donata Mpochela
Sunbird Tourism Plc has signed a concession agreement with the government of Malawi to manage Chintheche Inn in NKhata Bay to be branded Chintheche Inn by Sunbird Hotels and Resorts effective October 1, 2020.
In a press statement, the Sunbird Management says the development is part of its brand expansion drive to extend its foot prints in all tourism destinations within Malawi.
Reads the Press Release: “Chintheche Inn by Sunbird Hotels and Resorts stands to uniquely benefit from the Group’s expertise, experience and thorough knowledge of the market and industry, and further have the distinct advantage of leveraging Sunbird Tourism’s significant investment in people, products, processes and marketing in order to expand and grow the business.”
“We are consolidating the Group’s diverse product offer powered by a unique and personalized service for its target market.”
“The coming onboard of Chintheche Inn by Sunbird Hotels and Resorts will ensure that the Group remains the leading brand and well aligned to supporting government efforts in positioning Malawi as the most preferred tourism destination within the region.”
Sunbird Hotels and Resorts is Malawi’s leading hotel chain with eight properties including four city hotels in all three regions of Malawi and two popular beach resorts along Lake Malawi.
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